Page 97 - Hospitality Horizon - February-March 2021
P. 97

HOSPITALITY PARTNER


                                                                                                        HOTELS









                                                                             “Another thing that I wanted to get just
                                                                           right was the uniform and I was willing to
                                                                           take my time on it because we did not just
                                                                           want to get any uniform,” Fredrik continues.
                                                                           “It had to be something that was not just
                                                                           comfortable but also bespoke. In the end, we
                                                                           settled for a unique design especially crafted
                                                                           by the designer duo Shantanu & Nikhil, who
                                                                           are known for their ability to meld subtle
                                                                           Indian suggestions in a contemporary style.”
                                                                             Fredrik also took his time with the naming
                                                                           of the restaurants. “What we named the
                                                                           outlet was important because that is
                                                                           something we would have to live with,” he
                                                                           says. “Hence, we took all the time and
                                                                           weighed the pros and cons of each of the
                                                                           suggested names. Take CUR8, the all-day
                                                                           dining, for example,” he adds. “We listed out
                                                                           some 100-odd names. Then we started the
                                                                           process by eliminating the typical boring
                                                                           names and focused our collective energies on
                                                                           coming up with something unique that had a
                                                                           local touch but, at the same time, reflected
                                                                           what we were all about. Finally, we came up
                                                                           with CUR8 by marrying the word curate, as
                                                                           we were offering a curated dining experience,
                                                                           with the number 8 derived from our address
                                                                           i.e. Number 8, Bellary Road.”

                                                                           THE ROAD MAP
                                                                           With such attention to detail, it was hardly
                                                                           surprising that Four Seasons Hotel Bengaluru
                                                                           not only opened to an overwhelming response
                                                                           but quickly went on to establish itself as one
                                                                           of the finest luxury hotels in India. The fact
                                                                           that it harmoniously blended the Four
                                                                           Seasons ethos with the best of Indian culture
                                                                           and traditions struck instant chord.
                                                                             Even though Fredrik may not readily


                                                                           “IN THE LAST ONE
                                                                           YEAR, WE HAVE

                                                                           REMAINED FOCUSED ON
                                                                           DELIVERING A WORLD
                                                                           CLASS EXPERIENCE.”

                                                                           Fredrik Blomqvist, General Manager



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