Page 50 - HH Dec Jan
P. 50
PIZZERIA & CAFÉ
POSITIONING
PizzaExpress is known for its Handcraed Gourmet Pizzas,
made with quality ingredients which are served in two bases –
“Classic” Base – the 1965 Original Traditional Classic Pizza
and “Romana” base – the thinner, crispier pizza base inspired
by pizzas from Rome. PizzaExpress has recently launched
under 600 calories speciality pizzas “Leggera” along-with
“Calzone” – the folded pizza to keep up to its promise of
serving best in class authentic Italian avour. A wide range of
Italian pizzas, pasta, appetizers along-with fresh Italian
coee make every meal special.
GRAB & GO FRESH
ABOUT THE PROMOTERS
Gourmet Investments Pvt Ltd, promoted by Mr. Ramit Bharti Mittal holds PizzaExpress is an all-day diner place and has recently
launched Fresh Grab and Go, which is made fresh every
the master franchise rights for PizzaExpress for India along-with franchise 4-6 hours in the kitchen to caters to people on the go.
rights for Ministry of Crab, Asia’s top 50 restaurants and Chili’s American Inspired by Naples street food, the menu oers “Pizza by
Grill & Bar. A young and dynamic hospitality company, Gourmet Investments the Slice”, “Piadina” – Traditional Italian atbread
is striving towards bringing globally acclaimed dining experiences, sandwich, “Napoletana Pizza” – Classic Naples style
restaurant brands, and celebrity chefs to home turf pizza – light, crisp & airy, along-with Italian
signature salads and an array of 6 delectable
BRAND HERITAGE: FOR THE LOVE cheesecakes and other cakes. This Grab and
Go oering is a perfect meal for people on the
OF HANDCRAFTED ITALIAN PIZZA go along-with a fresh Italian coee.
The rst PizzaExpress was opened in Wardour Street, London in the year FOOTPRINT
1965. Inspired by a trip to Italy, founder Peter Boizot revolutionised eating
out in the UK, by serving expertly craed pizzas using a secret dough Mumbai, Pune, Delhi NCR
recipe and a festival of carefully selected quality ingredients. Over 55 years
and 400+ restaurants across the globe, PizzaExpress is proud to serve and Bangalore
handcraed gourmet pizza around the world. The rst ever PizzaExpress in PizzaExpress has strategically located restaurants
India was opened in the year 2012 at Colaba, Mumbai. across key cities and planning to open 100+
restaurants in all key cities over the next 4-5 years.
VIBRANT LOOK Mumbai (7 locations) : Colaba, BKC, Powai,
Oberoi Mall – Goregaon, Andheri West, Viviana
Mall Thane, Hiranandani the Walk Thane
The new inviting and bright looking PizzaExpress restaurants in
India are talks of the town. From iconic locations to individual Delhi NCR (4 locations): Ambience Mall
restaurant designs, each space is unique. The design philosophy Vasant Kunj, Ambience Mall Gurgaon, Mall of India
reects the new brand positioning which is of a causal yet Noida, Worldmark Gurgaon
modern looking Pizzeria and Café and makes it an all-day diner Pune restaurant is located at Balewadi High Street
place for friendly get-togethers, meet ups, power lunches, and Bangalore – Opening shortly at Orion Mall,
family celebrations.
Malleshwaram
