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“WE ARE EXPANDING UPPER-SCALE BRANDS ACROSS THE REGION AND
SELECTIVELY PLACING MID-MARKET BRANDS IN TIER I AND II CITIES.”

Wyndham Chandigarh Mohali.

those of their guests. As a member of the World including the first-ever Wyndham Grand in Rajasthan.
Sustainable Hospitality Alliance, Wyndham collaborates Wyndham has also recently inked an exclusive
with global leaders to build towards a more sustainable development agreement to bring the award-winning
and inclusive future. Microtel by Wyndham brand to India. “We anticipate
opening 40 Microtel hotels by 2031, all of which will be
LOYALTY MATTERS direct franchisees of Wyndham, managed by NILE
With approximately 112 million Wyndham Rewards enrolled Hospitality,” said Dimitris.
members, the company has a robust loyalty programme. As the demand for combining business and leisure
Wyndham Rewards is simple, attainable, generous, and one staycations continues, Wyndham will enter the branded
of the fastest growing hotel rewards programmes in the residences space in 2025 with five projects in major cities
world – nearly doubling in size in five years. including Delhi, Mumbai, and Bengaluru. This will later
There are three simple redemption tiers at 7,500 points, expand to other cities including Chennai and Goa.
15,000 points, and 30,000 points. Members stay and spend Wyndham’s optimism extends beyond branded
nearly twice as much as non-members (on average) and residences with vast potential for both outbound and
this is the only programme to offer a guaranteed 1,000 inbound tourism, making it a key market for development
points with every stay. opportunities. With a strong pipeline of projects in place,
Members also get to unlock special perks like late Wyndham is confident about India’s prospects and poised
checkout, preferred rooms, suite upgrades and more. It is to capitalise on the growing demand for branded
little wonder then that this program has over 100-plus residences and hospitality services in the country.
accolades and counting including USA Today’s #1 hotel As part of their overall plan for 2025, Wyndham is
rewards programme and #1 hotel co-brand credit card. continuing to invest in its people who are at the heart of
everything they do. Wyndham will be moving to a new
FUTURE OUTLOOK office in Gurgaon due to the expansion of the team with
Wyndham is on a positive upwards trajectory and remains plans to add even more roles in business development,
steadfast in their ambitious growth strategy for the operations, revenue and sales support. This aligns with the
Eurasia region. With nearly 50 hotels in the pipeline in positive outlook for the region and will better enable
India, Wyndham is focusing its strategic efforts on Wyndham to implement its ambitious growth plans and
introducing more of their diverse brands to the country cater to the needs of its owners, partners and guests.

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www.hospitality-horizon.com DECEMBER 2024-JANUARY 2025 hospitality horizon