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HOTELS
Ramada by Wyndham Cochin Resort & Spa.
Inclusive of nearly $325 million in innovative technology LOOKING BACK
investments over the past six years, owners have access to Wyndham has a large presence in the Indian sub-continent
best-in-class technology from industry-leading providers, with eight operational brands including Wyndham,
including next-gen property management systems, as well Ramada by Wyndham, Ramada Encore by Wyndham,
as a growing member base of approximately 112 million Hawthorn Suites by Wyndham, Howard Johnson by
enrolled Wyndham Rewards members who make up more Wyndham, Trademark Collection by Wyndham, Wyndham
than a third of all check-ins globally. Garden and Days Inn by Wyndham.
With the aim of ensuring travel is accessible for all, the Keeping their commitment to expanding in India the
group is betting big on India with a focus on spiritual chain has had several new hotel openings in the country
tourism, weekend getaways, family vacations, weddings in 2024. These include two hotels under their Trademark
and business travel. Collection brand, a soft conversion brand in Amritsar and
Kerala as well as the first Ramada Encore in Udaipur and
TAKING THE HIGHWAY ROUTE TO GROWTH a further two openings under the world-renowned
As a leader in the economy and midscale segments of the Ramada by Wyndham brand in Ahmedabad and
lodging industry, part of Wyndham’s robust growth Gorakhpur. Wyndham also welcomed the first Wyndham
strategy is to open budget and midscale hotels near Garden in India under the midscale hotel brand in
highways, riding on the infrastructure boom. Sonipat, further solidifying its commitment to offering a
This new hotel offering will cater to travellers looking to diverse range of hospitality options for travellers across
break up long car journeys for either business or leisure the nation.
and continue their journey during the day. “We are expanding upper-scale brands across the region
The hospitality industry is witnessing a rise in the and selectively placing mid-market brands in tier I and II
burgeoning middle class that is fuelling a sustained cities. In India, we have 60 operational hotels and a strong
increase in domestic travel. By offering a reliable and development pipeline, with brands like Wyndham,
welcoming environment, Wyndham hotels will cater to the Wyndham Grand, Ramada, Days Inn, and Microtel
needs of families, business travellers, and tourists, entering the market. We are also emphasizing growth in
enhancing their overall travel experience and positioning the long-stay segment and capitalising on India’s rising
Wyndham as a preferred choice for roadside travellers in outbound tourism market,” said Dimitris Manikis,
India’s evolving landscape. President, Wyndham Hotels & Resorts EMEA.
84 DECEMBER 2024-JANUARY 2025 hospitality horizon www.hospitality-horizon.com